A comprehensive brand package for Dionne Potapinski, principal of Glenlawn Collegiate in Winnipeg. The identity is built around the concept of More than a Number, reflecting her advocacy for holistic education which values individual growth over standardized metrics.
Portfolio
Branding
Dionne Potapinski (More than a Number)
Inspired by nature, an extended palette complete with colourful visual assets bolsters the core design package.
All of this comes together in an informative single-page site. Built in Squarespace, and using high-quality custom photography, it outlines who Dionne Potapinski is and what More than a Number stands for.
Modern Man Barber Shop
Branding for Modern Man Barber Shop, a grooming destination chain with locations throughout Winnipeg. Inspired by neo-traditional tattoo artwork, classic barber elements are combined into a crisp contemporary design. The logo is presented against deep natural tones of leather, wood, and brick for contrast.
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MOCO Condominiums
Logo design for MOCO Condominiums, a residential development on Pembina Highway in South Winnipeg. The identity is contemporary and minimal, reflecting architectural elements of the building itself.
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Other Work...
BPL Sales Limited
Logo for a supplier of complete HVAC solutions, using a badge-style design with a modern look.
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Fleet Profit Center
Logo for a Winnipeg based company offering custom telematics software solutions for fleet-based businesses.
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Realtime CX
Brand package for a Winnipeg based company specializing in customer care and business process outsourcing.
Waggoner Insurance
A mid-century modern inpired logo for an insurance brokerage in Winnipeg. No longer operating under this brand.
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First Fridays in the Exchange
Printed material promoting First Fridays in the Exchange, a monthly event in Winnipeg's historic Exchange District. Photography of events and dining imagery tinted to the brand colours are used as a backdrop for messaging.
This included posters and tickets for the Table for Two Raffle which gave away gift certificates for various local restaurants.
Team 204
Team 204 is an ongoing series of humourous Winnipeg themed stickers available at markets and pop-up events around the city.
Skills Manitoba Canada
Workbook design for Skills Manitoba Canada, an organization that promotes skilled trades and technologies as viable career options for young people. It contains stylish artwork, useful information, and fun puzzles for students to solve.
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Heavy Pedal Transportation Inc.
Apparel design for Heavy Pedal Transportation Inc., a Thunder Bay based trucking company. It features an airbrush-styled semi-truck in company colours, set against Mount McKay and the US and Canadian flags.
Web
Sexton Group
Website design and frontend development for Sexton Group, a buying group for contruction materials retailers across Canada. The site features a bright look and bold hero section. Design focuses on high-quality photography, accessibility, and responsiveness.
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Built on a custom CMS, the site contains blog content, and interactive searches for members and suppliers, and more.
The Children's Hospital Foundation of Manitoba
Website redesign for The Children's Hospital Foundation of Manitoba, a charitable organization that raises funds to support the health and well-being of children in Manitoba. The vibrant palette and playful geometric elements compliment the revised branding.
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Built on Wordpress; the site contains a wealth of information about the organization, the children it helps, and several pathways to donation.
One Insurance
Website design and frontend development for One Insurance, the largest Manitoba-owned insurance brokerage. Clear readable text and smooth css transitions make for a positive user experience.
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Built on Wordpress; the site includes online quote forms, resource articles, and an interactive location search tool.
Other Work...
Apex Surety
One-page frontend design for a specialty insurance and bonding brokerage firm. Built on Wordpress.
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Castle Mortgage Group
Frontend design with a professional look. Castle is a mortgage brokerage in Winnipeg offering personalized mortgage solutions to clients. Built on Wordpress.
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Kenroc Building Materials
A minimal and fast frontend for a building material chain with locations across western Canada. Built on a custom CMS.
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Manitoba Physiotherapy Association
Frontend design for a provincial organization representing the physiotherapy profession. An interactive search tool allows users to search for nearby clinics and physiotherapists. Built on a custom CMS.
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Mid-West Quilting Co. Ltd.
Squarespace site for a Winnipeg company specializing in quilted textiles for safety and personal protection.
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Video
Skills Manitoba Canada
Promotional video for Skills Manitoba Canada, highlighting the importance of skilled trades and technologies as viable career options for young people.
This project involved script writing, voiceover, sound design, and motion graphics created using Apple Motion.
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Sexton Group
Promotional video for Sexton Group, detailing 35 years of history and their focus on the future.
This project involved script writing, voiceover, sound design, cinematography, motion graphics created using Adobe After Effects, and editing in Final Cut Pro.
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Demo Reel
A compilation reel showcasing various video projects I've worked on over the last few years; highlighting my skills in cinematography, editing, motion graphics, and more.
